Western Mass Homes Lesley Lambert

Social Media

PodCamp Western MA : Where The Geeks Were 2012

I hope my fellow campers know that I mean Geek as the highest praise, I am a proud Geek Girl and a card carrying nerd, myself.

I am proud to say that I am a PodCamp Western MA veteran as I have attended all four of them! These aren’t the only camp/unconferences that I attend, in fact, I have been to over a dozen other camps.

That said, PodCamp Western MA (#pcwm) is always my favorite and PodCamp Western MA 4 was my favorite of them all.

I remember distinctly my first #pcwm in March of 2009. I was really nervous about going to the function and asked Morriss (who I didn’t know at all besides a few tweets) if I could go for part of the day. He assured me that I could, but cautioned me that I wouldn’t want to leave early. Well, he was (as he typically is) very right about not wanting to leave. As soon as I got acclimated to the event I knew I was home and I loved the energy and spontaneous nature of PodCamp immediately. That first year I learned more about the internet and social media in that day than I had all of the year previous.

For the second and third years of #pcwm, I was more comfortable and played a more active role in the facilitating of the event. I now had friends that I was excited to see and the energy and excitement was still there, but I didn’t feel that I was being challenged or learning quite as much. I figured that was natural, as I spend a great deal of time researching and teaching social media now, so it is harder to find topics that I don’t have a pretty good grasp on.

This year I went to the event with the expectation and desire to help run the day so that the new people could have an amazing experience. I kept my expectations at that role and BOY was I blown away with how wrong I was!

Session after session I was being shown new ideas and tools that I hadn’t explored in the same fashion as the presenter.

David Packman did an amazing presentation about video and podcasting that I enjoyed completely and learned a ton from. I have been doing video for over four years now and thought I had a better grasp on YouTube than I really do. His insights were powerful and I can’t wait to implement some of his great ideas.

Other sessions gleaned great thoughts and I had a fun time leading a discussion about Pinterest that opened up some people’s awareness and afforded an opportunity to hear from all types of professionals as to how they are using the platform.

Morriss and I were interviewed by Channel 40 on how we met at PodCamp and the reporter was the first one to notice that I was wearing Twitter bird earrings:

But by far, my favorite session of the day was the last session. While standing at the schedule board my good friend Christine Pilch Mancini came over and I asked her what session she was attending. None of them were resonating with either of us and she and I decided that we were going to spur of the moment create a new session. Based on her idea that it would be great to brainstorm and crowd share with other advanced social media users, we decided to call our session the Advanced Social Media Sharing session. We claimed a room and tweeted out on the #pcwm hashtag where we were and what we were doing.

Our good friend, Ron Miller, kicked off the session with a discussion on Evernote, but soon the ideas and sharing was hitting maximum speed and we were all wow-ing each other with our tips, secrets, favorite sites and expertise. This session was the core of what a PodCamp should be and was the best session I have ever attended at a camp. I firmly believe we should close every PodCamp in the future with this session.

I left the event (and went to the after party, of course!) feeling so energized and excited by the new ideas and tools that I had learned. PodCamp Western MA 4 was by far the best social media event that I have attended and I am so glad to have been there to experience the potent charge that a room full of excited learners provides.

We geek types can really have a good time talking tools!

Lesley Lambert, Twittervangelist

If you know me at all, you know that I love Twitter. I love it so much I co-created a network called the #twitterqueens.

Lately, though, I have been missing the “Twitter of old”. When I first joined Twitter, it was an underground social media experiment of sorts. It wasn’t indexed on Google and most people had barely heard of it. That lent itself to allowing those of us pioneers to get some time to mingle. When I first began, it was exciting to have all these new people following me. I soon realized, however, that while the number of followers can fool you into feeling popular, many of these people never actually TALKED to me. I gravitated towards others who wanted to socialize and converse and have made some powerful and amazing relationships (including meeting my boyfriend @mmpartee).

Twitter has always been my favorite social media platform because it is quick and agile and everyone’s experience is defined by who they follow, so each stream is unique. That being said, I have been spending less time on Twitter and couldn’t quite put a finger on why.

Last night I figured it out. I tweeted that I missed when people on Twitter tweeted at me with conversation and not sales. I longed for the day when the stream was more than an endless pitch of blog posts and ponzi scams. Was I ever gratified when out of blue several people started actual conversations with me. Many of them are “old twitter friends” and several were people I had never chatted with. I was energized and excited that Twitter could still hold that positive result for me.

I tossed out that we should create a movement to take back the “Twitter of old” by committing to strike up at least three conversations on Twitter a day.

I added that I thought we should use the hashtag #3Tweets to be accountable to each other.

My plan includes doing some Twitter pruning for the first time ever. I never really felt the need to thin the herd before, but after last night, I feel like it is time to create space for conversations with people who want to engage.

Of course I use social media venues, including Twitter to share my blog posts and business ventures. BUT….I still talk with people most of the time. If you are using Twitter as one neverending commercial sales pitch, say goodbye to me now while you still can.

If you feel the same way as I do, drop in on #3Tweets and share the conversations! I am @LesleyLambert, Twittervangelist!

Look Ma- I am in REALTOR Magazine!

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It is no secret that I am a big fan of all things social media and technology in real estate. Using location-based applications is no exception. I have been using applications like Brightkite, Foursquare and Gowalla for a couple of years now in Western MA and have spent a lot of time thinking about how I can utilize them to help with exposure in the local Western MA real estate market.

Last summer I wrote a post on this topic for Agent Genius magazine geared toward sharing some of my thoughts on how location based applications like Foursquare can be used in a marketing and branding sense to expose real estate agents to a new market.

I was beyond flattered when REALTOR Magazine emailed me and asked if they could use some of my post as a quote in an upcoming article on the same subject. Yesterday my broker presented me with the magazine and when I saw the article I was even MORE excited because I shared space in the story with Todd Carpenter, NAR’s social media manager. Todd and I have had the opportunity to meet a few times and I am so honored to be quoted in the same story!

If you want to take a look at the REALTOR Magazine story, click here. I am so proud to see my quote followed up by says Lesley Lambert, a sales associate with Park Square Realty in Westfield, Mass!

If you are interested in learning more about social media, technology or location-based applications you can contact me. If you want a REALTOR who is using new media techniques to help her clients achieve their home-ownership dreams then definitely contact me!

Auto DMs on Twitter?

A fellow Western MA business person sent me an automated response via direct message on Twitter yesterday. This is a practice that I really dislike and shared my opinion with the person.

It got me to thinking, I wonder what other people think of automated DM’s?

Well, what do you think?

Create your free online surveys with SurveyMonkey, the world’s leading questionnaire tool.

Disney Schwag for Having Klout

When I was first introduced to Klout, I wasn’t very intrigued. Yes, it is fun to feel like a “big shot” on Twitter, but what does a high score give you? Outside of a moment of ego, nothing that I could ascertain.

I was curious when I got an offer from Disney based on my Klout score. Because of my status in social media, Disney was offering to send me a free sample of products related to their new movie “Tangled”.

I filled out the form and wondered what type of things would come and then forgot all about it, until I found a box from Klout on my steps today.
Klout box
Weeee! Goodies in a box. I love getting items in the mail, makes it feel like my birthday. Upon opening the box I was so impressed with the quality and quantity of the items included.

A t-shirt, a soundtrack, silly bands and a stuffed toy…wow! My daughters are going to be so excited about this stuff.
Klout swag from Disney

Disney, you get it. You really do. Because now I am writing this blog post that I will share with my social media sphere AND I will take my daughters to the movie because we are super excited about it now.

Hey, sometimes it pays to have Klout.