Western Mass Homes Lesley Lambert

Westfield

Alumni of Westfield State University Using Social Media

I was honored to be included in September’s issue of “Focus” Magazine, the alumni publication for Westfield State University.

The article featured alumni who are using social media to further their careers and enhance their business.

It is wonderful to be included in this WSU publication and to have an opportunity to share how I am using social media to help sell homes in Western Massachusetts.

My English degree from Westfield State University helps me with writing and creating my marketing plans. As a real estate agent at Park Square Realty in Westfield MA 01085. I enjoy combining traditional marketing with online and social media marketing to help my clients sell their homes and help buyers to find their next home.

Thank you to my good friends at WSU for including me in this article!

Westfield, MA Construction Now and Then

Anyone that has driven through my hometown of Westfield, MA 01085 in the last few months will have noticed the extensive construction going on. It seems every part of town is torn up and slow moving. Between the new bridge project, the new Town Green project and the multiple roads that are being dug up and resurfaced you can’t really go anywhere in town without running into a construction crew.

I work at Park Square Realty, 44 Elm Street, Westfield MA and the construction is literally right out of our front door.

This is what it looks like at the Town Green today:

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This is the sketch of what Westfield Town Green is supposed to look like after completion:

I hope they can get us from the mess it is today to that lovely state as soon as possible, but in the meantime: hang in there folks, Westfield will be better than ever when this is done!

Map Monday: Condominiums Condos for sale in Westfield, MA 01085

Welcome to Map Mondays! Each week I will create and highlight a google map featuring homes for sale from different towns or in different niches. Today’s map is for the Buyer who wants a condo condominium in Westfield, MA.

Are you a homebuyer looking for a condominium in Westfield, MA? This map shows the condominium homes for sale all price ranges in Westfield, MA, 01085.

Finding the right home is an important process and I love to help. I host a series of videos on real estate. To see the videos visit my YouTube Channel.

If the search shown above doesn’t fit your needs, I can help you to get the information you need. Please don’t hesitate to ask, I am here to help! You can call me at 413-575-3611 or use the interactive card below to reach me via social networks, email and more!

Grandmothers’ Garden: Gem in Downtown Westfield, MA

I spent almost a decade working in Grandmothers’ Garden in Westfield, MA 01085. First as a garden volunteer, then as a member of the fund-raising committee for the historic restoration of the garden and finally on the Board of Directors for the Friends of Grandmothers’ Garden.

This pocket garden is a lovely space in the heart of my city and I wanted to share it with you. If you live in Western Massachusetts, I invite you to make a visit. This garden makes a lovely space for outdoor weddings, as well.

As a REALTOR for Park Square Realty in Westfield, MA, I try to highlight the lovely spaces in our city. I hope you will enjoy this video that I created this week, the flowers are in peak bloom!

Old school opens the door, new media closes the deal!

One of my newer listings came to me in a very interesting manner and I have been intending for a few weeks to write about it, but have been experiencing a time deficit!

Earlier this summer I received a phone call asking me to come over to present a market analysis and marketing plan for a house in Westfield, MA. The home owners were ready to move and would be interviewing several real estate agents in the area.

While on my initial visit with them I inquired how they chose me to interview for the job and they pulled out a letter that I had sent them FIVE YEARS prior!

2008.11.12 - The letter

Opening the door…

At that time I was returning to my real estate career in the Pioneer Valley of Massachusetts after a maternity leave. As part of my campaign to generate leads I sent hand written letters to homes that had recently become expired listings. This couple decided to stay in their home for a few more years, but kept my letter and when they were ready to put their Westfield home back on the market, they remembered that Lesley Lambert of Park Square Realty had sent them that personal letter.

Closing the deal…

When I returned to meet with them for my presentation, they had already met with the other REALTORS that they were interviewing. I gave my full presentation highlighting my new media and internet marketing plan for homes for sale in Western Ma.

After discussing how I use video, blogging, Facebook, Twitter, Linkedin, single property web pages, Google maps and a ton of websites like Trulia, Zillow and Craigslist to market my homes for sale, they were impressed and decided to use me as the real estate agent.

Moral of the story?

I will be hand writing all of my expired letters from now on.

Second moral?

I will continue to focus my attentions on internet based marketing and will be exploring for fresh new ideas to bring to the home sellers of Western Massachusetts to get their homes sold!