Western Mass Homes Lesley Lambert

park square realty

Downtown Westfield is under Construction

Westfield, MA has been my home for well over 20 years now and I have found much to love about it. Quiet things have impressed me: The tranquil spaces at Stanley Park, The Fowler Tavern door, the restored Grandmothers’ Garden, the lovely ambiance in the Athenaeum, the highly walkable nature of the downtown areas, the small town atmosphere, the green green green of the trees and open spaces. During the course of my 21 year real estate career, it has been my honor to sell many homeowners their Westfield homes through the years.

Lately, Westfield is experiencing much change in some of these areas as major highway, bridge and city scape projects are undergone. The newest in these projects and the one with a lot of conversation lately is the Town Green project.

Westfield's town green

A bit over a week ago I was set totally aside as I strolled down Elm Street to visit my bank on the Town Green. As I approached the Green there were hoards of construction crews removing all of the trees.

This has opened up a lot of distressed conversation amongst area residents who are saddened by the stark nature of the Green area now. This combined with the traffic frustrations from our bridge project is bringing a lot of concerns to light.

Westfield's Town Green

As a real estate agent in Westfield, I want to share some resources with you that will help to explain the many projects that are being undertaken in our City. I want to help you to find the resources to see that while things are looking a bit torn up right now, the future holds beautiful upgraded spaces.

This blog: Re-Thinking Downtown Westfield has a lot of information on committees and plans.

The District Westfield is a great resource for current news on downtown projects, information on real estate, events, news and updates that impact Downtown Westfield.

This link was suggested to me by Karen Eaton on Twitter and gives good information on the road work details in the City of Westfield.

I hope these pages will help you to keep up to date with the progress of these major improvements to the City of Westfield. If you have a real estate question please feel free to call me anytime: Lesley Lambert, REALTOR, Park Square Realty, Westfield, MA 413-575-3611 or email therealestatenatural@yahoo.com.

QR Code Technology for Real Estate Marketing in Western Massachusetts

Wondering what a QR Code is? Why you need one to help sell your Western Massachusetts home? This video explains how I am using QR Code technology to help home seller’s in Westfield, MA and the surrounding areas find buyers in an innovative way.

What Does A High Tech Realtor Do?

A high tech realtor takes the marketing goodies that the internet has to offer and turns it into purposeful tools to get her listings in front of the most people possible. Exposure to a larger audience means a larger pool of potential buyers and potentially a faster sale for a higher price. I use the new media (internet marketing, social media sites, etc) to optimize the exposure for the homes I represent in Western Massachusetts. Using new media like customized web sites, blogs, Twitter, Facebook, Linkedin and others, I reach out through my computer to get in touch with buyers.

Although you're far...

My New Media Marketing plan takes a traditional marketing plan that includes mailings, signage and print advertising and puts rocket boosters on it! ZOOM….your home is exposed to thousands of buyers!

For example my listings are marketed to a large arena of websites including:

Point2Homes.com Free Syndication
point2homes.com

GoogleBase Free Syndication (Beta)
maps.google.com

HotPads.com Free Syndication
hotpads.com

Yahoo! Classifieds Free Syndication (Beta)
realestate.yahoo.com

Cyberhomes.com Free Syndication (Beta)
cyberhomes.com

The Real Estate Book Free Syndication (Beta)
www.therealestatebook.com

SecondSpace Free Syndication
secondspace.com

FrontDoor Free Syndication (Beta)
www.frontdoor.com

Trulia Free Syndication (Beta)
trulia.com

Zillow Free Syndication (Beta)
www.zillow.com

Oodle Free Syndication (Beta)
oodle.com

Homescape Free Syndication (Beta)
www.homefinder.com

vast.com Free Syndication
www.vast.com

CLR Search Free Syndication
www.clrsearch.com

Clickable Directories, Inc. Free Syndication
clickablecitydirectory.com

HomeHippo Free Syndication

HouseLocator.com Free Syndication
www.houselocator.com

The Housing Pages Free Syndication
www.thehousingpages.com

Kazork Free Syndication
www.kazork.com

PropertyShark.com Free Syndication

HomesZ Free Syndication
www.homesz.com

Bilingual Marketing Group Free Syndication
www.vivareal.us

RepeatProperty.com Free Syndication
www.repeatproperty.com

campushomesonline.com Free Syndication (Beta)
www.campushomesonline.com

HomeAway Free Syndication (Beta)
HomeAwayRealEstate.com

kneedl Free Syndication
www.kneedl.com

Realty Showcase Free Syndication (Beta)
www.realtyshowcase.tv

Real Bird
www.realbird.com

Facebook
www.facebook.com/lesleylambert.realestate

You Tube
www.youtube.com/user/LesleyLambert

Park Square Realty
www.parksquarerealty.com

Masslive
www.masslive.com

Craigslist
www.craigslist.com

and this is just a partial list!

In addition my listings are featured with their own website. Visit the page for this listing to see for yourself. These sites feature video, lots of pictures, maps, flyers, open house information, contact information and details of the home. There is also a text code available for mobile phone users to obtain the information via text. Each home has a specialty sign rider with this information making it easy for buyers to view pictures, documents and other information on the property.

Another page that I host allows potential buyers to contact me by live chat! I take tons of pictures of my listings and every property has a video “virtual tour” posted so that buyers can preview the home before they make an appointment.

My listings are optimized for internet searches. Today’s buyers start at the internet. They may drive by a home and instead of calling the phone number on the sign, they will put the home’s address into Google. This is what they will see for one of my listings. Buyers from around the world can find listings this way, not just the local Western Massachusetts ones!

So, if you are considering listing your home in Western Massachusetts for sale, I hope you will let me visit to show you my plan in person. I enjoy being the High Tech Realtor with Old Fashioned Service for over 20 years in Westfield and surrounding Western MA towns!

Western MA: We Need Homes to Sell!

Here is a thing you don’t hear too much of lately: bid offs.

One of my first time buyers just lost a bid on a home.  He made a strong offer, but was beat out by someone with slightly more buying power.  Another listing of mine has had several offers in a very short time period.  Another listing is being shown almost twice a day!

It is my conjecture that the homebuyer tax credit has brought out some extra buyers.  The sellers are thinking they should wait for spring, but by then this ripe market will be gone.  I literally have buyers that I have been unable to find a property for because there is not enough inventory.

For Sale Sign - Panama
If you are considering selling your home in Westfield or the surrounding areas, NOW is the time!  We have the buyers…you may get the best price for your home by putting it on the market now!

Do You Care What Your Realtor Wears?

Yesterday we had our Park Square Realty company 2010 kick off meeting. We discussed many real estate trends in Western Massachusetts and other statistical information that I will be sharing with you along the way. Then we discussed, at length, the dress code at the office. Specifically that there should be no jeans in the office unless you are participating in the Friday Charity Dress Down Day.

Now, I tend to dress business casual, so the no jeans thing doesn’t really affect me too much, but I did get to wondering what the public expects of us.

My boss made an analogy about going to a doctor and having him do your consultation wearing jeans. First off, I personally wouldn’t care as long as he was still well kept and not wearing dirty or torn clothing, I would be ok with the jeans, but that may be just me. Secondly, while I WISH the public perceived real estate agents on the same level as doctors, I don’t believe that to be the case.

Personally, the only time I wear jeans is when I am showing land or bank owned properties in the winter. Then and only then I will show up to an appointment in my Ugg boots and jeans. I love real estate, but not enough to literally freeze my fanny off.

Typically this is how I look when I do business:

Lesley Lambert dressed for success
Lesley the Real Estate Agent

Dress For Success

That being said, I think more important that wearing fancy suits or expensive business attire, we should consider our clients when we dress. I work with clients from all professions. I have a pretty good feeling for those that are very formal and would expect and respect my wearing a suit on appointments vs. those that are very casual and a fancy suit would make them uncomfortable.

What do you think? How do you want your real estate agent to dress? What expectations do you have? I would love to hear your opinions!