Western Mass Homes Lesley Lambert

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Western MA Short Sale and Foreclosure Help

Did you know that I maintain another blog about home retention, foreclosure and short sale advice?

If you or someone you know is in a home hardship situation where I could be helpful, please reach out. I have a lot of experience in short sales, home retention, foreclosure prevention and pre-foreclosure. I know how to help and who to connect homeowners in distressed home situations with to help get the problem resolved.

My most recent post is about Bank of America joining GMAC and other lenders in halting foreclosures in 23 states.

Take a look at www.westfieldhomehelp.com and please let me know if I can help. I understand.

Park Square Pumpkin Patrol

Park Square Realty Pumpkins
Park Square Realty in Westfield and Feeding Hills, MA is spending a rainy Autumn day spreading some festive fall cheer.

The company purchased pumpkins for every agent to deliver to clients, friends and family in Western MA and on September 30, 2010 the pumpkins rolled out.

Here is the video I made for our pumpkin patrol party:

I will surprise 15 people in the Greater Westfield area over the next couple of days with a pumpkin delivery. Happy Fall Western MA!

Does your Western MA Realtor do this? QR Codes for Real Estate

QR Code used by Lesley LambertWhat is a QR Code, you ask? Watch this QR Code video for a quick explanation of what a QR Code is and how it can be used to help sell your Western MA home.

It is an exciting time in the world of real estate marketing. Old school advertising campaigns don’t work and the internet is bringing fresh new ideas to the forefront. I am always learning and trying new media marketing techniques to help my sellers to sell their Western MA home.

Here are some ways that I use QR Codes to help market and sell homes in Western MA:

Sign riders.
I purchase a custom sign attachment for every listing with their individual property web page and a QR code prominently displayed to make it easy for buyers on the go to get information about a property they drove past.

Video.
Each of my properties gets a virtual tour video. I include the QR code as a slide at the end of the video.

My blog.
I have my QR Code badge displayed on the home page of my blog so that visitors can scan and go directly to a feed of all of my listings.

Print advertising.
I include the QR code on my “Just Listed” and “Just Sold” postcards.

Direct mail.
I am sending everyone in my sphere a mailing with a QR code and an invitation to try it out.

Flyers.
Your property flyer will have a QR Code displayed to make that flat piece of paper a multi-media experience.

Does your Western MA REALTOR do that? I do!

If you want an innovative real estate agent who is moving ahead with the times to make the home buying and home selling process easier, then call Lesley Lambert of Park Square Realty in Westfield, MA 01085. 413.575.3611

Does Your Western MA REALTOR do this? 5 Facebook Marketing Tips to Sell Your Home

Did you know that Facebook statistics show they have:

* More than 500 million active users
* 50% of our active users log on to Facebook in any given day
* Average user has 130 friends
* People spend over 700 billion minutes per month on Facebook

Perhaps you are even one of these growing numbers!

With this information at hand, doesn’t it make sense that you would want your home for sale presented to this vast audience/pool of prospective buyers?

With that in mind, I have techniques that I use to market the houses I represent for sale in Western MA on Facebook.

#1- My Fanpage has a tab that features my listings

#2- Every home gets a unique web site that has photos, videos, descriptions, open house dates, maps, area information and much more which is posted to my Facebook Fanpage wall

#3- Every property web page has a “Like” button on it. When clicked the property’s web page is pushed through to the users Facebook wall and seen by all of their friends in the newsfeed, allowing more exposure.

#4- Every property’s web page also has a “Share It” option (shown in the picture above) which allows the reader to send the listing to a number of places, including Facebook.

#5- My profile has a tab that features my current listings allowing people who are my friends, but not necessarily subscribers to my real estate fanpage access to view your property.

To meet with me to discuss my innovative internet based marketing plan you can call 413.575.3611 or reach out with this card:

Check out my new Real Estate Video Page!

I have created a page that will keep you updated and entertained with my real estate videos. There are how to videos for first time home buyers, advice for selling your Western MA home videos, homes for sale in Western MA videos, local Western MA attraction videos, and other bits of my life, too!

Stop by and visit the video page and let me know if there is a topic or question that you would like me to answer in a video. What do you want to know?