Mortgage rates have recently dipped below 6%, and most of the conversation is focused on buyers. Lower rates improve affordability. Buyers qualify more easily. Monthly payments soften slightly. But there is another side to this story — and it matters if you are a homeowner thinking about listing. When rates ease, even modestly, more buyers […]
marketing
QR Code Marketing for REALTORS
Be sure to register for my power lunch and learn session at the Greater New Haven Association of Realtors.
QR Code Marketing in the Wild…How Can REALTORS use them?
Yesterday I bought a plant at Home Depot and I noticed something different about their tags. A QR Code! I got excited and scanned the code and found information on the plant, how to plant it and what other plants would go well with it. Very cool and interactive…what can REALTORS learn from that? Well…make […]
QR Codes for Real Estate and Marketing
During the course of the last year the use of QR Codes picked up a lot of attention in the real estate space and a lot of nay sayers, too.
QR Codes for Real Estate and Generation Y
As they were admiring my cute new Mini Moo Cards, several of them exclaimed, “Cool! You have a QR Code on here!”.
